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Bloggable vs AI writing tools
General-purpose AI writing tools — Jasper, Copy.ai, Writesonic and the like — help you write many kinds of copy. Bloggable does one job: it runs a blog, from finding the topic to publishing the post and measuring what it does.
Last reviewed 14 October 2026.
Side by side
Bloggable and AI writing tools, need by need
| What you need | Bloggable | AI writing tools |
|---|---|---|
| What it is for | BloggableBlog posts, and the social copy that comes from them. | AI writing toolsMany kinds of copy: ads, emails, product descriptions, posts and more. |
| Deciding what to write | BloggableSources topics from live searches and competitors, and plans them onto a calendar per blog. | AI writing toolsYou bring the plan; the tool writes what you ask for. |
| Publishing | BloggablePublishes on a schedule to a blog it hosts, or out to WordPress, Ghost or a webhook. | AI writing toolsVaries by tool. Many hand you text to publish elsewhere; some can send a draft to WordPress. |
| Hosting your blog | BloggableIncluded: themes, custom domains, a sitemap, RSS and structured data. | AI writing toolsNot what these tools are for; the blog lives somewhere else. |
| Running unattended | BloggableAutopilot at three levels, from suggesting topics to publishing unattended, with a monthly credit budget per blog and a quality gate. | AI writing toolsUsually a person starts each piece. |
| Measuring | BloggableCookieless analytics on every plan; Advanced analytics adds where readers came from, with AI assistants as a channel of their own. | AI writing toolsMeasured in whichever analytics your site uses. |
| Cost | BloggableOne subscription from £12/month billed yearly (£15 month to month), hosting included. | AI writing toolsThe tool’s subscription, plus wherever you host and publish. |
Which to choose
It depends on the job
Choose a general AI writing tool if…
- You write a lot of things that are not blog posts — ads, emails, landing pages, product descriptions — and want one tool for all of them.
- Your blog already runs well on a platform you like and you only want help with drafting.
Choose Bloggable if…
- The blog is the job: you want topics found, posts written in your voice, published on a schedule and kept fresh.
- You want hosting, analytics and search and AI-answer optimisation in the same place as the writing.
- You run several blogs and want each with its own voice and settings on one bill.
More comparisons
Weighing something else?
Questions
What people ask when they compare
It turns each article into social copy — LinkedIn posts, an X thread, short captions and bio blurbs — written for each platform. You copy those out yourself; Bloggable does not post to social networks directly.
Each blog has a voice profile learned from your own samples, every draft starts from live research, and each article gets a 0–100 score for how human it reads, with the flagged passages fixable in one click.